No tech team. No big budget. I show small business owners which AI tools are actually worth paying for, and exactly how to use them to save time, cut costs and reach more customers.
Pick your biggest headache. I'll point you to the one tool I'd start with, and why.
I used to pay for three different chatbots that all did the same thing, about $60 a month in overlap. This is what I kept.
My main assistant. Writing, research, analysing spreadsheets and sales data, planning. It covers nearly everything.
Thumbnails, social posts and quick graphics. Build one template and reuse it forever.
Cleaning up voice recordings and editing video so it sounds professional.
I keep it only because it comes with Google Workspace, and it's handy for short AI video clips.
The rule: if two tools do the same job, cancel one.
In ten minutes you'll see:
I've spent more than 20 years in IT, and a big part of my career has been teaching: taking complicated technology and explaining it so anyone can use it.
When AI took off, I did what a lot of business owners did. I signed up for everything. ChatGPT, Gemini, DeepSeek, all at once. Then I realised I was paying for the same thing three times.
So I cut it back to a lean stack, and now I share what actually works. My goal is simple: help small businesses get the same advantages big companies have, without hiring a tech person or blowing the budget.
New videos every week on using AI to save time and grow your small business, explained in plain English.